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Client project · Hospitality · 09
Online ordering for a cafe
An online sales channel for a cafe: guests order and pay on their own, staff spend zero minutes — order volume and average check grew.
Online ordering for a cafe
0 min
of staff time per order, down from 3–4
24/7
orders and payments with no staff involved
Context
Every phone order pulled an employee away from the kitchen for 3–4 minutes, and at peak hours the cafe physically couldn't take every order — sales were lost. Guests couldn't pre-select dishes, pay online or set a pickup time.
What we did
We launched a self-service ordering site: menu, cart, online payment, pickup-time selection and status notifications. Through integration with the POS and automation system, an order lands in the kitchen instantly — no manual re-entry, no errors.
Outcome
- Order volume, average check and audience reach all grew
- Zero staff minutes per online order instead of 3–4 — peak hours no longer cap revenue
- Staff focus on the kitchen and guests, not the phone
- The sales channel takes orders and payments around the clock